Match-Maker Venture’s (MMV) ambition is to create a world where business collaboration has no borders. It is working to achieve this by guiding growing businesses and established corporations to each other, accelerating the process of collaboration.
Based in Vienna MMV’s global network has now increased to around 100 Match-Makers and it is active in more than 30 countries across Europe, the Middle East and South East Asia. In the past year MMV has intensified its focus on the sectors of Telecoms, Financial Services, Insurance and Energy & Utilities.
MMV’s approach is based on the insight that nine out of ten buying decisions are made with peer recommendations. Using that approach it matches its network members who have executive experience in specific industries, understand the sector and have access to corporate customers to growing businessess and manages the collaboration process from end to end. This approach enables businesses to scale fast while corporates benefit from pre-selected, globally scouted and well-prepared innovation.
Portfolio companies are offered a phased programme based on the understanding that . selling to large corporates is not a straightforward process but requires knowledge and preparation. As a result, businesses are initially offered a sales acceleration service that involves examining their business model, agreeing a sales approach and identifying target customers. Companies are also assigned an engagement manager.
In the second – market approach phase – match-makers approach priority companies and open doors, assess the likelihood of a deal and any barriers and perform sales activities alongside the company. In the full match-making phase MMV develops opportunities to close deals. In January MMV hosted its third summit to bring all portfolio companies, the Match-Maker network and HQ team together to network and share insights.
Mostly working internationally with scaling businesses across Europe, MMV has provided its full service to 25 companies and delivered sales training to a further 75; the organisation has created more than 75 matching opportunities for different clients and is continuing to grow its network. Although at an early stage we believe MMV has an interesting proposition and will watch with interest the development of international collaboration and the impact in the UK market.